#VOW To End Child Marriage is a new initiative that mobilises the multi-billion dollar wedding industry, along with couples, their friends and families, in support of ending child marriage.
– The idea is simple: When a couple says ‘I DO,’ we can all help girls at risk of child marriage to say ‘I DON’T’. – How does it work? VOW enables couples, their guests and friends to (a) donate directly to efforts to end child marriage; (b) purchase VOW products; or (c) align their wedding registries with VOW.
– All funds generated by VOW will support grassroots efforts across the globe to end child marriage.
– VOW wants to make sure that all girls are able to decide if, when and whom to marry!